Abby Sugar: Gender-Expression-Affirming Apparel—The Future of Fashion
Abby: Thank you so much for having me, Spiffy! Play Out Apparel is a Gen Z lifestyle brand. Our mission is to lead the next generation of self-expression and fashion by applying equality to design, shopping, and gender expression. What does this mean? It’s not men’s or women’s shirts - it’s a shirt. It’s not a women’s dress - it’s a dress. Our apparel is sexuality, gender, race, size XS-5X, age and ability inclusive - in the designs, construction, and our brand marketing DNA.